BEFORE THE TV REALITY TREND

«Warhol is also entering television. His recent widely discussed commercial for Schrafft's restaurant chain was a long, voluptuous panning shot of a chocolate sundae with «all the mistakes TV can make kept in» the artist explained. «It's blurry, shady, out of focus». NBC has since invited Warhol to produce a six hour special. «In New York appartements have a channel five which allows you to watch anybody who enters the front door. That will be my show. People walking past the camera» he says. «We'll call it NOTHING SPECIAL»

Playboy magazine
September 1969 p.140