POP LIFE EXHIBITION

Pop Life argues that Andy Warhol’s most radical lesson is reflected in the work of artists of subsequent generations who not only reproduce everyday culture in their artworks but also strategically infiltrate this realm, appropriating the mechanisms of the market, the mass media and the omnipresence of advertising in order to reach an audience far beyond the confines of the art gallery. The conflation of culture and commerce is commonly regarded as a betrayal of the values of modern art; Pop Life, on the other hand, shows that for many artists who came after Warhol, the fusion of the two realms is the only possible means of interacting with the modern world.

Art Daily
Dec 28 2009