Thursday, October 02, 2008

FOR THE LOVE OF TELEVISION

"I love television," Warhol once said. "It is the medium I'd most like to shine in. I'm really jealous of everybody who's got their own show on television. I want a show of my own." In 1979, the year he blew $40,000 on a broadcast-quality camera and employed the services of a TV professional, Don Munroe, he got one. Called simply Fashion, Warhol's first foray into broadcast television was a 10-part series focusing exclusively on the hollow-cheeked, high-gloss world of fashion. It was screened to a limited audience on Manhattan Cable, a New York-based public access channel which showed local sports matches and agreed to sell 30-minute slots to Warhol for around $75 a pop. According to Vincent Fremont - the show's producer and later vice-president of Andy Warhol Enterprises - it was the kind of channel "where they would sometimes miss the first ten minutes of your show if the local hockey match overran".

The telegraph
Sept 29 2008

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