“IT'S CALLED GOSSIP AND OF COURSE IT'S AN OBSESSION OF MINE -ANDY WARHOL

Nelly will be modeling the Sean John underwear and loungewear line, which will include briefs, boxer-briefs, boxers, undershirts, pajamas and robes, among other unmentionables. According to a post on Celebrity Brands, Sean "Diddy" Combs said, "Nelly is the quintessential definition of the Sean John man, he has the attitude, the swagger and most of all, the physique that our customers can both aspire and relate to. And let's be honest, all of the ladies out there are going to be thanking us for this campaign. The images are so strong; they speak for themselves."

-AdAge
July 5 2008