WARHOL'S IMPACT ON TODAY CULTURE

I asked Matthew Creamer editor at large for Advertising Age about the influence of Warhol on today's consumer culture:« He's a vital figure in what I think we would call the aestheticisation of commercial objects à la Campbell soup cans. Treating a low object in a high culture way that now resides nicely in our museums has done much to blur lines between art and commerce. Thanks in part to Warhol's deconstruction of those bondaries we now have architects like Michael Graves and Frank Gehry developping products mass-market product and we have IPods and Motorola Razr as objects of art. And that's a massive contribution to today's business world».